Here's how Rob Anderson gets 25%+ cold call connect rates for their clients at TitanX

Here's how Rob Anderson gets 25%+ cold call connect rates for their clients at TitanX

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Background: Rob has led large outbound SDR teams at Gong and Docebo. And his reps crush it on the phones.

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I know Rob personally from our work at Outbound Squad with Gong.

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Their internal sales team and clients make hundreds of thousands of cold calls every month.

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Just like email, you're making cold calls that get flagged as spam. They go straight to voicemail, show up as spam, etc.

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Phone providers are exactly like email providers. They look for specific behaviors to find spammers.

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Here's how to increase your cold call pick-up rates by 4-5x:

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✅ Don't hang up before the voicemail picks up

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I love my autodialers, but those phone numbers get flagged very quickly when calls are being dropped every hour.

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✅ Rotate phone numbers

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Don't make more than 8-10 calls from a single number per hour. And keep under 70 calls per day from the same number.

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✅ Test new numbers

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If you're calling through a dialer, call your cell phone. See if it shows up as spam. Get a new number if it does.

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✅ Use your cell phone

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It'll have the best delivery of any number you can use. The kicker: your list needs to be really good to justify the effort of manual dialing.

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✅ Prioritize mobile phone numbers

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Most of our clients report that less than 25% of their reps' dials are to cell phones. You're much better off eliminating any call tasks with a prospect who doesn't have a mobile number. And focusing your time there.

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Catch the full conversation with Rob here.