I rarely meet top performers who don't prioritize exercise.
To me, this type of discipline is not about making the right decisions. It’s about setting up a weekly rhythm that makes it hard not to win.
A friend asked me how I exercise consistently (even when I don't feel like it)
So here's what works for me to consistently exercise 4-5x per week:
✅ Strategy 1: Power in numbers
Leverage community and the help of other people in your life.
- I invite at least one person to do a workout with me every week. The pic below is a throwback to when Armand Farrokh, Anthony Natoli, Vin Matano 🐝, and I did a workout together. Do you have friends you can invite to workout together?
- My wife, Sara, and I do something active together at least once per week. Can you get your partner, kids, family, roommates, etc involved in one workout together each week?
- F3 is a group that I’ll feel bad about not showing up to. I get to see the same guys every week. How can you join or build a community around this that you’d feel bad not showing up for every week?
✅ Strategy 2: Find multipliers
Find ways to kill two birds.
- I use workouts as a way to hang out with friends. Everyone wants to be more active. It’s not just a meet up and grab coffee or lunch. It’s…let’s work out and then eat after.
- Sneak in exercise outside of your exercise. Sara and I try to walk anywhere that’s a 20-30 min or less walk. We take a hip hop dance class together once per week. You can get a walking treadmill for your desk. This tiny, daily stuff actually adds up way more over time than doing big workouts. How can you incorporate an active lifestyle into more of your everyday life?
✅ Strategy 3: Reduce the mental work
Make it stupid simple.
- Commit to classes and group workouts. ClassPass, Orangetheory, Barry's...they're all great options. How can you mix up your workouts? And commit to a community or group classes that have a cancellation fee?
- Keep the workouts very simple and start small. The best diet/exercise plan is the one you can be most consistent with. Treat this like an experiment. What do you really like to do?
✅ Strategy 4: Make it your top priority
Go full send on the commitment. NOT the intensity of the workouts. Make it a part of your life.
- Find ways to workout around work. How can you instill this into your work culture? And make exercise a part of everything you do in business? And with your team? And in-person events? Workout with one of your reps each week before or after work.
- I engineer my calendar around my workouts. The most important workout for me is the one 5:30am on Monday mornings. Hell of a way to start the week. How can you engineer perfect start to the week to gain momentum?
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How else do you make exercise a sticky habit?
#throwbackthursday