[Tactics] Territory Planning: Reverse-Engineer your way to success in 2024

[Tactics] Territory Planning: Reverse-Engineer your way to success in 2024

It’s territory planning season! The majority of people we reach out to will never respond to anything, so the key objective is not treating our accounts equally but cherry-picking accounts that have a higher opportunity or likelihood of closing and wanting to engage with us.

In this episode, Jason shares his actionable strategies you can implement today.

Check out the show notes, more free content, and get coaching at https://outboundsquad.com

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You need to pivot to outbound and reduce reliance on marketing.
You need to move up-market to land larger logos.
You need AEs to excel at self-sourcing their own opportunities.
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